For the first time in 35 years in 2019, Bioracer has exceeded 10,000 new designs. A milestone for the largest producer of custom clothing in Northern Europe.
"We were able to create exactly 10,198 new designs for clubs in Europe and far beyond in 2019," says CEO Danny Segers. “We are increasing by 40% (7261 designs in 2018) compared to a year earlier and this is how we confirm the rising rise in custom clothing that we have been going through for several years.
The honor of the 10,000th design was given to the Pepinster Primeur Cycling Team. We have therefore made something extra special. We have held a small competition within our design department based on their wishes. The winner was chosen by representatives from the club from Pepinster and that design has since gone into production.
"The winning design was also given a festive edge. “We received the club at Café Coureur in Kerniel (Borgloon) at the start of the new season. They rode with me from Pepinster to Kerniel. We were all awaited there for the presentation of the new outfits and we offered the club members a lunch and then concluded with a cycling beer. 2020 Couldn't have started with better news for us. "